Outfitter Learn · Leads and follow-up · Question

Where do customer replies go?

The short answer

To your phone. Every lead is texted to you the moment it comes in, and you can text them back from your phone in one tap. Front Desk also texts and emails you every message, and website requests go to your phone and email. Nothing sits in a portal you have to remember to check.

From Outfitter AI · Updated October 11, 2026

Who it’s for: Contractors who run the business from their truck and don't want one more app to log into.

Where each kind of message ends up

A new lead comes in: it reaches your phone right away, with a reply you can send in one tap.
A caller leaves a message with Front Desk: you get a text and an email. It says who called, what they need and whether it’s urgent.
Someone fills in your website form: the request goes to your phone and email.
A Facebook ad lead taps “Get quote”: their name, phone and email reach you right away.
Every one of them is also in your dashboard, with where it came from.

Answering back from your phone

You don’t have to log in anywhere to answer a customer. Every Front Desk summary comes with a reply you can text the caller from your phone in one tap. Want to talk instead? Call Emma from your own phone any time, and she reads your messages back, newest first, skipping what you’ve handled.

What it won’t do

Leads come to you wherever you say. You don’t need an Outfitter website for ad leads to reach you.
Front Desk reads the message back to the caller once before hanging up, so what you get is what they said.
Your customers’ messages are yours. They’re never shown to another business.

An example

A painter is on a ladder when a homeowner replies to ask about Thursday. The message is in his texts when he climbs down. Next to it sits the Front Desk summary of the first call. It comes with a reply he can text back in one tap.

Common questions

Do I need a new app to see replies?

No. Replies and leads come to the phone you already carry, by text, and Front Desk messages come by email too.

Can leads go to my office manager instead?

Leads come to you wherever you say. Tell us where they should go when we set you up.

Can I hear my messages instead of reading them?

Yes. Call Emma from your own phone and she reads them back, newest first, and skips what you've handled. That call is free.

Are customer replies kept anywhere?

Yes. Every call is logged with its transcript in your workspace, and every lead is in your dashboard.

See it for your business

Everything on this page is part of Outfitter. Free to join, no contracts, and you only pay for what runs.

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Keep reading

Leads and follow-upWhat happens to a lead after it comes in?Leads and follow-upHow does follow-up by text and call-back work?Leads and follow-upHow do I see every lead in one place?GuideContractor phone script for inbound calls

Last updated October 11, 2026. Prices and features change; if something here is out of date, call or text (507) 628-0400 and we’ll fix it.