For Lawn Care Operators

Your lawn care back office — handled.

A team of AI agents pre-trained for lawn care. They answer every call 24/7, follow up every quote, surface every opportunity in your data. Works on top of Jobber or QuickBooks via MCP — or in our own stack if you'd rather a clean slate.

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Everything included on day one

Front Desk Agent Revenue Agent Marketing Agent Operations Agent HR Agent Accounting Agent Executive Agent Voice AI (inbound & outbound) SMS + Email + Chat Play Library (1,300+ plays) Mobile web app

Owner of a successful local lawn care company

The lawn care reality

Every lawn care operator we talk to has the same three problems.

The agents are pre-trained for them. Day one, they know what to look for and what to do about it.

Calls during peak mow season

May through August, the phone never stops. You miss 30% of inbound calls. The leads who couldn't reach you signed up with the next service. Agent answers every one and books recurring service.

Customers who skip a year

Last year's customers don't auto-renew. By the time you remember to push them, they're on a competitor's schedule. The agent runs a January push to lock in this year's service before your competitors do.

Upsell opportunities you don't see

Half your customers should be on aeration plans. A third should be on fertilization. You don't have time to look at it customer-by-customer. The agent reads property data and segments who to pitch what.

Plays for Lawn Care

Pre-built workflows — tuned for the way lawn care runs.

Plays are how the agents do work end-to-end. Below are six of the most-run plays in lawn care. The full Playbook has 42+ for your trade.

LWN-001

The Follow-Up Blitz

Every open lawn care estimate older than 5 days gets worked. Personalized email from the original quote, voice call if no reply in 48 hours, hot leads escalated to your cell. Built on your actual quote data.

Time~45 min

When to runClose rate below median

LAW-P01

Dormant Customer Revival

Voice AI calls every customer inactive 12+ months. Personalized by service history and trade-specific timing. Auto-books reactivated customers into your calendar.

RunsOvernight

When to runSlow season, 200+ past customers

LWN-011

Multi-Service Bundling

Identifies customers on basic mow service who should be on a full bundle (mow + fert + weed + aeration). Drafts personalized upgrade proposals based on lawn size and condition. 15-25% upsell hit rate typical.

Time~1 hr

When to runRecurring revenue play

LAW-031

Performance Scorecard

One-page performance card per crew lead — close rate, callback rate, revenue per job, trend line. Surfaces specific job types where issues cluster. Drafts a coaching note for review.

Time~20 min

When to runPerformance reviews, callback spikes

LWN-022

Route Density Push

Surfaces neighborhoods where you have one customer surrounded by competitor lawns. Drafts targeted EDDM, door-hangers, social posts to densify routes. Same drive time, more revenue per stop.

Time~45 min

When to runCrew time per stop too high

LAW-021

Google Review Blitz

Generates and sends review requests to recent happy customers — personalized by service type, not generic. Routes 1-3 star responses to you first before they go public.

Time~30 min

When to runUnder 50 reviews, rating below 4.5

Browse all 42+ lawn care plays in the Playbook →

Benchmarked against operators like you

See exactly where the gaps are — and what they're costing you.

Every metric compared against 72+ lawn care businesses your size. Not generic industry averages. Operators just like you, in your trade and your size range.

Sample Lawn Care Benchmark

You Avg Top 25%

Net Margin

16%14%21%

Close Rate

54%58%74%

Avg Ticket

$142$128$186

Callback Rate

1.8%1.2%0.4%

Review Score

4.34.14.7

Revenue / Tech

$21k$24k$32k

Sample benchmark · Lawn Care · 1–8 crew leads · n = 72 businesses

Already on Jobber or QuickBooks?

Keep your stack. The agents work on top.

Most lawn care operators we work with already have software. We don't ask you to switch — our agents read your data via MCP and act in those tools natively.

Jobber

QuickBooks Google Calendar

Google Calendar Gmail

Gmail

Stripe

Twilio

Mailchimp + Yours? Ask.

Don't switch your software. Add the brain that runs it.

Your lawn care back office — handled.

Every lawn care operator we talk to has the same three problems.

Pre-built workflows — tuned for the way lawn care runs.

See exactly where the gaps are — and what they're costing you.

Keep your stack. The agents work on top.

Pre-trained for lawn care.