Last updated: June 25, 2026
OutfitterAI, Inc. ("we," "us," or "our") operates the website getoutfitter.ai (the "Site"). This Privacy Policy describes how we collect, use, and protect your personal information when you visit our Site, use our AI-powered business operations platform, or interact with our services including voice agents, text messaging, and email communications.
We collect information you provide directly to us when you fill out forms on our Site, including your name, email address, phone number, business name, trade or industry, and details about your business operations. We also collect information automatically when you visit our Site, including your IP address, browser type, operating system, referring URLs, pages visited, and time spent on each page.
When you interact with our AI agents via phone or text message, we collect call recordings, call transcripts, text message content, and related metadata to provide and improve our services.
We use the information we collect to provide our AI-powered business operations platform, including AI voice agents, marketing automation, sales tools, and business intelligence services; communicate with you about your account, including onboarding, service updates, and support; send you SMS/text messages and emails related to your account activity, agent alerts, and service notifications (with your consent); improve our website, AI models, services, and user experience; send you marketing communications about our services and offers, which you may opt out of at any time; and analyze website traffic and usage patterns to improve our Site.
By checking the SMS consent box on our signup forms, you expressly consent to receive recurring automated text messages from OutfitterAI at the phone number you provide. These messages may include onboarding check-ins, AI agent activity alerts, appointment reminders, and service notifications. Message frequency varies but is typically 2-8 messages per month. Message and data rates may apply depending on your mobile carrier and plan.
You may opt out of SMS messages at any time by replying STOP to any message. After opting out, you will receive one final confirmation message. You may also opt back in by replying START or by contacting us. For help, reply HELP to any message or contact us at the information below.
SMS consent is not a condition of purchase or use of our services. Your phone number and opt-in data will not be shared with or sold to third parties or affiliates for their own marketing purposes. We use Twilio as our SMS service provider; messages are transmitted through their platform subject to their privacy policy.
Supported carriers include but are not limited to AT&T, T-Mobile, Verizon, Sprint, and other major US carriers. Carriers are not liable for delayed or undelivered messages.
We use Google Tag Manager and Google Analytics to collect anonymous usage data about how visitors interact with our Site. These tools use cookies and similar technologies to track page views, session duration, and other engagement metrics. We also use retargeting technologies to display relevant advertisements to visitors who have previously visited our Site. You can control cookies through your browser settings.
We may share your information with service providers who help us operate our business, such as analytics providers, email services, SMS delivery platforms (Twilio), voice AI providers (ElevenLabs), cloud hosting platforms, and payment processors (Stripe). We share only the information necessary for them to perform services on our behalf. We do not sell your personal information to third parties.
We use commercially reasonable security measures to protect your personal information, including encrypted data transmission (HTTPS/TLS 1.3) and secure data storage through Firebase/Google Cloud infrastructure with per-tenant isolation and AES-256 encryption at rest. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Our Site and platform integrate with third-party services including Google Analytics, Google Tag Manager, Twilio (for SMS and voice), ElevenLabs (for AI voice agents), Stripe (for payment processing), SendGrid (for email delivery), and Netlify (for hosting). Each of these services has its own privacy policy governing how they handle data. We encourage you to review those policies.
You may request access to the personal information we hold about you, request correction or deletion of your personal information, opt out of marketing communications (email or SMS) at any time, and request that we stop processing your data for certain purposes. To exercise any of these rights, contact us at the information provided below.
Our Site and services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn we have collected information from a child under 13, we will delete that information promptly.
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Your continued use of the Site after changes are posted constitutes acceptance of the revised policy.
If you have questions about this Privacy Policy or how we handle your data, contact us at eric@getoutfitter.ai or call (507) 628-0400.